You have an OTT video service and ready to reach new viewers or subscribers on new platforms? With white-label apps you can deliver your content to the wide range of Smart TVs, streaming players, game consoles, mobile, and websites. We get it done.
Smart TV monochrome logo png
Apple TV Platform logo png
android TV application logo
Microsoft XBOX app logo
Sony Playstation 4 streaming video app logo
Roku streaming player app logo
Amazon Fire TV app logo
48 applications
for different platforms
12 millions
users watch online TV and video

Whatever backend system you are using, we will craft new apps for it.

We will also take care of flawless user experience and attractive interfaces. In a nutshell, this is what your users see and interact with.
That means that you don't need additional resources, any changes in your current product configuration, business processes, and content workflow. But you will get new customers and increase your revenue from the new applications and platforms.


OTT business consulting


Business consulting. Assisting in building and developing OTT business for linear TV and VOD products from strategy to execution.

Technical audit of Smart TV apps for performance excellence and memory leaks.
video streaming apps design user interface and experience

Design and UIX

Adjusting your current product and users experience to the new application platforms or creating new service perception from scratch.

Use apps tailored just for your user's and business needs.
online video apps coding, programming and development


Developing the apps for web, mobile (iOS, Android), and different connected TV platforms including Smart TVs (Samsung, LG, Sony, etc.), Android TV, Apple TV, PlayStation 4, Xbox, Roku and Amazon Fire TV.
OTT video business support


Publishing the apps into app stores.

Setting up key metrics, performing analysis, creating hypothesis and testing them. Repeat.

Bug tracking and delivering the new features non-stop.



Smart TV apps Samsung, LG, Vestel, Sony, TCL, Hisense

SDK for Smart TV apps development

Use Hootko proprietary solution for creating smooth and fast navigation experience (even on very slow Smart TV models)

Interactive advertising on Smart TVs

Make your on-screen TV advertisement clickable and easy to interact with a remote control in hand. Convert viewers to customers with measurable metrics and conversions just like on web browser on PC.
Chromecase, SmartView, AirpPlay, DLNA, ECG, DIAL


Сonnect your iOS and Android apps with the Big Screen and bring video stream to multiple media device platforms with our framework.

Smart TV apps development

It's a challenge to create the excellent app for Smart TV that will work smoothly and efficiently on any TV set model, even the old ones.
The joke is on vendors, who called connected TVs smart. If you decide to develop a TV app to conquer new platforms, you'd better know how vendors keep the price level low with the cost of poor performance. It becomes a nightmare for the frontend developer who got used to modern frameworks and PC web browsers performance, when he puts his hands on any two-three years old Smart TV.
Show me more about programming for Smart TV

Smart TV limitations:

You have to cope with old versions of browsers that will never update— almost all Smart TVs currently use Mozilla 5.0 (available for desktops since 2011)
Maximum 20 Mb memory. Just imagine it! Dahh...
Very slow processor optimized only for video playback, not for running any sort of application
Support of 40% of HTML5 & CSS3 capabilities in avg (based on and tests)
Low performance — fails with "out of memory" error on 4 from 20 tests (based on
Massive fragmentation of different OS's & Frameworks, e.g. Samsung (Tizen, Orsay), LG (WebOS, NetCast), Opera TV, Android TV, etc. Please, mind that each platform has its own API.

Total list of vendors and platforms running our applications:

We developed apps for Samsung (Tizen, Orsay), LG (WebOS, NetCast), Philips/TP Vision (HTML5/Android TV), Panasonic Viera, Sony (HTML5/Android TV), Toshiba, TCL, Hisense, Oppo, Aura, Netrange, Foxxum, Zeasn. HbbTV, Vewd (ex Opera TV), Firefox OS, Metrological.


We develop essential UX/UI for you to approve
You send us your API Gateway documentation. It can be your proprietary solution or well-known online video platforms (OVP) like Brightcove, Kaltura, Comcast, Verizon, Vimond, JWPlayer, Ooyala, IBM Cloud Video (Ustream), THEO Player, Vimeo, etc.
We develop the apps connected to your or online video platform API Gateway
Integrate your analytics systems and other third-party services
Publish the app to the store
If requested, support the app and monitor business metrics of your choice

We are a young company of veterans OTT Broadcast Media industry

And we are crazy about video industry, end-user experience, new technologies and business effectiveness.

Hootko team has experience not only in OTT apps development but on business side in all types of companies connected with TV and VOD industry, from big telecom companies, pure OTT video services with advertisement, transactional and subscription types of monetization, media groups and content production studios, to B2B enterprise solution vendors providing middleware, content management systems (CMS), transcoding, packaging, origin, and CDN.


Paphos, Cyprus, Irakleous st., 11/301
Kyiv, Ukraine, Sportyvna Square, 1а

Follow us on
LinkedIn, Facebook, Twitter
Hootko — swiftly, rapidly (Ukrainian).
©2017-2021 Hootko. All Rights Reserved.
Business consulting
Assisting in building and developing OTT business for linear TV and VOD products from strategy to execution including:
Business justification and concept development
Customer experience management.
Helping to make a business plan by detecting potential revenue generation streams, users acquisition channels and costs assumptions (from content acquisition to technical deployment and operation).
Cost optimizations recommendations.
Products marketing
and product development strategy.
Strategic partnership and vendors selection based on benchmarks and company strategy.
Content Oriented Web
Make great presentations, longreads, and landing pages, as well as photo stories, blogs, lookbooks, and all other kinds of content oriented projects.

Let's upgrade your video service together with the new apps admired by customers.

Tell us a hint about your project, and we will answer you within one business day.
Paphos, Cyprus
Irakleous st., 11/301

Kyiv, Ukraine
Sportyvna Square, 1а

+44 20 8144 2620
Follow us on
LinkedIn, Facebook, Twitter
Content Oriented Web
Make great presentations, longreads, and landing pages, as well as photo stories, blogs, lookbooks, and all other kinds of content oriented projects.